Trend and Pattern for Autumn/Winter 2009-2010

Magical forest
Mysterious and magical forests full or interesting creatures. Feathers of birds, fur markings make use of a subtle palette using browns, soft pastel beige, dusky pinks warm oranges and reds. The image is one of chic luxury and soft decadence. The trend is dominated by warm colours but cold tones are added to create contrast and difference creating a playful world of pattern and emotion. This trend gives way for many inspiring shapes and inspirations through the use of subtle animal, plant prints and patterns which redefine animal motives in a complex fashion.
From previous collections it is evident that Miu Miu’s patterns lack structure and evoke a sense of surrealism. To add this to my collection I intend to play around with colours and prints to give a more abstract, indirect feel to the collection. Miu Miu’s collections use creative boldness to fearlessly experiment with pattern against the ‘norms’ of the fashion industry and its sister brand Prada. The collections induce fantasy and flaunt it whilst running away with reality and abandoning the consciousness. I want my collection to interpret these elements by alluding to animal print by the original pattern but using colour to draw away from the realism factor. Although my trend theme is the magical forest it is important to steer away from natural colours within the patterns as Miu Miu’s designs use a vivid colour palette with strong use of unnatural tones and fantastical imagery.



Miu Miu used the distortion of faces throughout her spring summer 2008 collection and considering this I want to incorporate a similar design features and strong brand significance into my collection.

The strong use of colours gives strong brand identity something which I will consider when designing my print.

Inspirational artists
Louise Bourgeois, an artist and sculptor born in December 25, 1911 in Paris, France. Her most famous works are the spider structures. Her works are abstract and symbolise relationships- considering an entity in relation to its surroundings. Her works convey feelings of anger, jealously, hatred and treachery.


Illustrator and artist Lauren Moshi


Marion Bolognesi
‘Tiger man.’ Surreal multi layered watercolor splash tiger.


Inspirational mood boards



Trends and colours for my collection Autumn/winter 2009-2010
Considering the proportions of colour used in each Miu Miu fall/winter collection, the cooler colours such as black, cool grey, deep red and beige will be allocated the highest proportions of colour use through the main collection. The brighter hues such as oranges, warm red and purple will be used to accentuate the collection and adhere to the brands colour philosophy. This will highlight colours within the palette and make a stronger impact on the garments. High chroma hues will be used as accents on accessories, belts and smaller detailing. This is to keep continuity and equal proportion throughout so the collection doesn’t appear disjointed or uneven.


Shape and Silhouette
For autumn/winter 2009-2010 collection the focus will be on volume with soft curves contrasting heavily with sharp angular shoulder dimensions emphasizing the hour glass figure. It is all about modernity.
An example below showing ideas for shape which continue with the Miu Miu brand identity. I want to collection to represent a new modernity with sophisticated volume and distorted angles something engraved into the Miu Miu brand which will easily interelate.


Inspiration for Shape and Colour for the collection
American Vogue November 2008




British Vogue December 2008

I liked this image due to the bright colours and high saturation levels. I like the tight fitting leggings and styling of this outfit.

Colour sensitivity:peliminary research creating a collection

Maturing the colour palette
Tints and shades of brown were added to give a more fluid flow to the collection. There were too many hues overpowering the collection so green and bottle blue were removed and replaced with tones of darker blue resembling more of a grey shade. The chroma of the pink was altered so it appeared more dull and grayish, now a dusky pink this helped to unify the collection.
A split complementary colour scheme was applied to the collection; for example red with orange and dusky pink and purple with darker tones of blue. The brighter hues used to complement the cooler colours in the collection.
More beige was added to soften the stark contrast between brown and other hues and another shade of red to blend in the warm red. This now links in with the principle of resemblance, which simply states that colour’s harmonise when the difference between them is less, using different tints and shades of a hue makes the collection flow better and generally appear less disjointed.

Adding more beige to soften the stark contrast between brown and other hues. Added another shade of red to blend in the warm red with the rest of the collection more subtle difference. The colour’s look too primary and secondary based although Miu Miu’s style is fairytale child like it is important to design a colour palette that will suit the demographic of a mature independent young woman.

Below is the second colour pallette I have choosen for my collection. This is the second stage of highlighting colours which clash and colours which complement each other, vital elements to consider when choosing my final collection.This is part of the development of my collection and important for choosing colour proportion.


Colour set 12

I think this colour scheme would of worked well if the orange trousers were changed to black. I think that they overpower the collection. However I like the use of purple and violet, as well as the black and warm red, these combinations work well together and give an emphasis on colour. More repitition of the darker brown hue is needed as it is only used in accessories.

Colour set 11

This collection uses too much of a split complementary colour scheme. Some outfits need to made more mono-chromatic which will give a more subtle effect and can easily be highlighted by a brightly coloured accessory. This represents more or Miu Miu's style and brand identity.

Colour set 10

This collection needs more black and smaller proportions of warm red. The collection appears very disjointed, there is no hue to unify to determine that these garments belong in the same collection. This is something I have to make sure I aviod when creating my collection.

Colour set 9

Again in this collection their is no domineering colour to suggest that this is a fall/winter collection. More black and darker brown from the colour pallette needs to be added. The beige dress/top also doesn't work as it is too light and there is no contrast provided in terms of a bright high chroma coloured accessory.

Colour set 8

I think more brown and beige needs to be added to this collection to make it flow better. The lilac and grey are too overpowering as they are not the main focus of the collection their proportions need to be toned down. I don't think the black on the sleeves and colour of the skirt/top works well with such a low chroma, gray scale hue. A brighter more intense hue should of been used instead to add intensity.

Colour set 7

This is probably my least favourite amoung the collection. The colours appear washed out as there is not enough darker hues in the collection. The light grey and lilac clash and appear washed out without a high value hue to seperate them. This might of worked better with the introduction of pattern and print.

Colour set 6

I like this collection as every outfit complements one another and it is apparant that all the outfits are from one collection. The light and dark values show a powerful opposition.

Colour set 5

I like the end outfit combining both purple and warm red. It brings a lot of energy to the collection. However there is little sequence in this collection and there is no obvious order. Higher proporions darker hues need to be added.

Colour set 4

This collection has no uniformity and I think that the combination of the dark grey tone, deep red and orange do not complement one another. I like the black dress broken up with the belt. Again as previouly mentioned with warmer high chroma hues work best when accenting an outfit. I think that the two tints of brown need to be broken up with a more intense colour rather than black, the outfit appears boring and unappealing and does definately not reflect the target demographic of youthful independant women.

Colour set 3

I don't like this set. There is too much purple and I think the purple hue should be used more of an accent on accessories and smaller garments as it is too overpowering against the darker colours, brown and black. I also think that the colours make the collection appear very dated and it does not represent the Miu Miu style or clearly reflect the brand image. However I do like the first outfit. I think the mono-chromatic colour shceme works well when seperated with a brightly coloured accessory, it creates a more subtle effect due to the lack of contrast.

Colour set 2

In this collection there is not enough of one hue used to make the collection appealing. It is too mix and match and the colour proportion is wrong. More low chroma colours needed to be added to add fulidity to the collection. In Miu Miu's collection there are only a few complete outfits dedicated to full warm, high chroma hues with low value. Therefore my collection needs to be formated to represent a similar order. However I think that the lilac and orange complement each other suprisingly well, using a complementary colour scheme. The first skirt, top and belt outfit I want to use in my final collection. Unfortunately the flared trouser in red and warm orange and deep red dress clash. I will not be using these colours together in my collection as the difference between them is too great.

Colour set 1

The collection above conveys a feeling of a balanced colour scheme, the variety of hue, light and dark values, bright and dull intensities all help balance the collection. All the outfits are extremely balanced with no one hue overpowering the other. However not all the outfits signify the Miu Miu brand. I think the lilac and purple shirt and skirt with bell shape sleeves is too harmonious and doesn't give enough variety for interest. One way of developing this would be to use a pattern or print on the skirt or add brightly coloured accessories, by using the hue 'warm red' and changing the lilac to black. The principle of novelty then applies and the unexpected surge of warm red against the cooler black colour becomes appealing and creates strong interest.



Below is collective overview of all the collections placed together and you can get a better idea of colour proportions.

Looking at Miu Miu's previous fall/winter collections I think that it is important not to use too many bright colours within the garments but use them as accents, for example on sleeves, belts and over smaller surface areas. The collection could easily be percieved as spring/ summer therefore more shades and high value hues need to be added. High Chroma hues such as the warm red and orange should be used to make the collection more colourful, rich and full. In the fall/winter 2009 collection accents of green and bright orange are also used but in smaller proportions and link the collection together through use of pattern. This is something I need to research further.

Looking back through Miu Miu's history the fall/winter 2007 collection also uses brighter colours mixed well with black, greys, beige and brown shades, tints and tones. The collection only has several pieces which make use of more high chroma colours.

Below was the first step for creating my collection and colour pallette. The first task was to select the basic hues for my collection, I did this using the pure hue without little variation of tint, tone and shade.

For the first four sets I choose my basic colour palette according the idea I had more my collection. This helped me decide which colours complemented one another and which clashed.

For the third two I used Miu Miu’s colour proportions used in fall/winter 2007-2008 and applied it to my collection. Using this technique I was able to clearly see which colours’ would dominate the collection.

For the final two sets I decided to experiment with both pattern and colour proportion using my chosen colours.

I think that within the colour palette used for this first draft the colours look too primary and secondary based although Miu Miu’s style is fairytale child like it is important to design a colour palette that will suit the demographic of a mature independent young woman.

Purple Mood Board

Purple is a colour associated with royalty, mystical and mythical things, history, decadence, romance, elegance and luxury. It is a very emotive colour which associated heavily with the senses.

The Swinging 60's

My favourite era for fashion is the late 1960’s and this is due to the funky and fresh image associated with the 60’s. For the first time ever the younger generations became the leaders and the forth -front of modern fashion. Their fashion was radically innovative and their style was androgynous.


The fashion in the 60’s was also due to many external factors which influenced its change; social mobility, bold fashion photography, fresh music, pop art and film were just a few to name.
In addition to this Emilio Pucci’s exotic psychedelic fabric prints and the youthful clean cut YSL Mondrian inspired dress.



Emilio Pucci uses a complementary colour variation mixing hues of yellow, blue and purple and adding tints to create variation with high chroma adding brightness to the colour palette. Due to the different shapes in the pattern for example the jacquard effect, variation in straight and wavy lines and flowers, it is important that the pattern doesn’t appear to cluttered therefore the repetition of colour has been used to harmonise and unify the pattern.

Mary Quant and the Mini Skirt

The mid 1960’s became the epitome of fashion with Mary Quant revolutionising the skimming mini dresses and skirts. This new fashion instantly took off as London girls seeking newness became the daring pioneers of this fashion. Although it was slightly controversial the Quant style quickly aptly named the ‘Chelsea’ look. Adventurous materials and fabrics were used to complete the look such as PVC.

Colour symbolism

Colour symbolism and the meaning behind colour are often forgotten. Colour plays a significant part in society segregating culture, religion, sub-groups, values beliefs, norms and material component. A colour can signify many different things from death and mourning to weddings and celebration. A colour cannot be defined as its relevance and meaning changes from culture to country. For example white in the western world is used as a colour for weddings and a joyful time in one's life, but half way around the world in China, its representation is one of death and sadness.

It is important to look and analyse colour on different scales such as the micro and macro environments. The colour black is used among smaller bands of people, for example ‘goth’s, a subculture who use black and a monochromatic colour scheme to unite.

Colour gives a sense of differentiation, a sense of whom you are and how you want to be seen. It forms your identity and personality.

Looking at different dress from different society and culture:

The Sari; it is all about colour and making a bold statement. The sari is the typical Indian dress, created by a long piece of flat cotton, woven to create different textures, patterns and inventive drapes. The colour and texture of the sari are indicative of the age, status, region and religion of an Indian woman.

The sari is most known for its intricate embroidery with silk and gold thread and vibrant colours and subdued pastels. Affluence is represented by the border of the sari known as the ‘zari,’ the more intricate the embroidery and adornment the wealthier one is perceived to be. The sari is also worn as a mark of respect for elders, for custom, occasion and style.




The sari above is a classic example of a typical Indian dress. The vibrant hue looks rich and full and gives emphasis on the strong intensity and high chroma. Analogous colour combination is prominent mixing the base colour of red with hints of blue and green. Only small proportions of green and blue have been used against the red to draw maximum attention and focus. Red is used as the base and main colour as it symbolises good look in Asian culture, it is often worn by brides a symbolism of beauty. Gold has been used for decoration and fine detailing. Gold is very precious in India and all saris are accessorised with gold jewellery. It is part of Indian culture and religion. In Hindu mythology goddesses are described as ‘golden-hued,’ to Indian society gold is the symbol of definitive beauty and purity and is considered and viewed as sacred; a figure of prosperity and good fortune.

It is interesting to compare this colour scheme to the western world where red is associated with hot, sexy and exciting imagery; a stark contrast from the purity and beauty of the Asian meaning. In communication terms it also represents love, passion and anger. From a physical perspective it used in many road signs to convey danger and an illustration of blood, anger and violence.

Vivienne Tam


Looking at Chinese designer Vivienne Tam and how she uses colour portrays Chinese culture through her designs. A signature east meets west style; she is predominantly famous for her use of fashion as pieces of art. Although Tam moved to Hong Kong when she was three she is originally Chinese and elements of the traditional Chinese dress and tailoring can be seen throughout her collections in her typically ‘east meets west’ style.

China chic is also a common theme of Tams and explained and elaborated on in her book. A depiction of Tam’s cross cultural designs.


Tam uses embroidery to depict the Chinese culture in her designs. Images of dragons and flowers can often be seen, which play great significance in Chinese culture.


The New Collection
Purple and black and predominately the main colours used for fall/winter 2008, with hints of orange and red. A spilt complementary and analogous colour combination has been applied to give a strong balanced autumn winter feel. Purple and black are cool colours typically representations of the season and high chroma colours such as the vivid intense burnt orange hue add variety and counteract the dullness of the darker tones. Deep red is also used to accessorise outfits and a typical Chinese colour which symbolises luck and is strongly associated with Chinese New Year and the dragon, a festive and jubilant time of year.
Sequence of order can be predominantly recognised throughout the collection. Purple and black are also strong base colours and are both dedicated to a significant proportion of the collection, which leads the eye in the direction of progression. Purple also has strong connections with the Chinese culture and is linked to luck and signifies solemnity. Although a secondary colour purple was often regarded as precious and like the western world associated with royalty and importance.




Another point to note is that throughout Tam’s seasonal collections there is very little white and only the use of soft tints of beige. One reason I considered for this was that white is the colour of mourning is China and whilst Tam still has a strong customer base in the western world it may be considered disrespectful and not appeal to her Eastern Asian market.

Miu Miu brand research

Miu Miu Advertising



Advertising campaigns are also an interesting way to interpret the designer’s direction for the season. Miu Miu’s advertising campaign for spring 2008 uses a balance of colour and a variety of hue. Both light and dark values, bright and dull intensities have been used which all balance the colour scheme. The red floor has a high value due to its dark colour and shade which contrasts heavily with the high chroma purple curtain. The matt and shiny textures of the colour mix well and give the image a feeling of seduction and playfulness. I really love how the image can convey a feeling about the collection without seeing the more than garment. It gives emphasis on the importance of colour within fashion design and how an advertisement can portray the inspirations and aspirations behind one season’s collection.







The colours used throughout the Miu Miu autumn winter campaigns are reflected as unnatural. For example the blue used for the sky and the grey used for the tarmac are not ‘lifelike’ but unnatural and accentuated colours of nature and the natural world as we know it. As a result there is a strong emphasis placed on colour and the contrast between the pale skin on the model and the acidic red of her lips. The colour palette used creates intensity and highlights the relationship and interaction between the light source, background, colour and object colour. It almost gives a cartoon, surreal feeling to the advert. There is a more childish and vivid element which links in heavily with the brand and its ‘atmospheric’ former collections which represent a more fun youthful side of fashion.
Looking closely at the advertisements there is also a strong link with the mid 1950’s pop art movement. Pop art was all about popular culture and challenging and distancing the mass market for a dramatic effect. There is an everyday element to Miu Miu’s advertisement above yet it has been challenged by the use of colour and therefore become more aggressive. This can be related to many pop artists one of the most influential being Roy Lichtenstein, and example of his work can be seen below; 1963, ‘In the Car.’




It also ties in with Miuccia Prada’s vision of the brand and her strive for a alternative style, characterised by the brands strong identity and unique hand writing. However the style still remains classic, it is simply just reinterpreted and updated, 'Miu Miu is always more about fashion than Prada, more about atmosphere, more sensual. It's light and free. Not serious. Age is not really fundamental; the spirit is more important than age. It's more the idea and the spirit that counts.' (Miuccia Prada)
Each past and present collection tells its own story and the vision of the brand is constantly being redefined. The brand is designed for women who cannot be defined, it isn’t ‘safe’ in terms of use of colour.
Miuccia Prada was an early feminist and this is reflected in her designs from season to season, as well as strongly reflected in each seasonal advertisement. Nothing is reserved about her designs; it is all about shape, lines and bold use of colour. The brand plays on the fact that there is no feminine ideal. Spirit strongly overrides age, with age no longer becoming a fundamental element; the brand is based on ‘Child Women.’

Miu Miu store in Hong Kong
The Miu Miu store in Hong Kong uses a bright feminine hue with high chroma which gives the feeling of a light, bright and spacious building consequently drawing consumers into the store. The colour yellow is also associated with summer and happiness therefore the familiarity and associations with this colour are pleasing and readily accepted, as a result the mood reflected is one of radiance and pleasure. Customers will be more likely to enter the store and purchase feeling satisfied, the perception is positive. This also relates to the youthfulness of the brand and its image.



Miu Miu is positioned as a fashion-forward yet more affordable line from Prada, named after Miuciana Prada’s nickname as a child. Set up in 1992 Miu Miu reflects a younger demographic including artistic designs, often simplistically conveyed by means of vintage-inspired styling. Considering the so-called ‘Ten Year Cycle’ of fashion - by incorporating pieces and looks from historical periods, rejuvenating, reworking and contemporising the styling just prior to the ideas being taken on by other major brands - Miu Miu remains as a dictator within its market.
Within the collections, childhood inspired elements blend with unnatural colour combinations in a fantastical but somehow sensual world. The philosophy behind Miu Miu reflects the multi-faceted nature of the brand, how “Miuciana Prada’s vision of the Miu Miu woman is continually redefined”, utilising each seasons’ collection to make commentary on current social or political issues of importance to her and establishing a “complicated feminine ideal”.
The brand philosophy continues to classify the typical Miu Miu styling:
“Where ingrained elegance meets immediacy and lightness. Where independence, improbably, meets sensuality. Where sophistication meets nonchalance.”
These contrasts in terms illustrate the somewhat eclectic nature of Miu Miu collections, how any expectations of the brand can be disregarded apart from the knowledge there will be a visual feast in store!



Considering the Miu Miu brand philosophy, the Spring 2009 Ready-To-Wear collection did not disappoint in artistic flair. "An investigation of our history, of our European past" is how Miuciana Prada described the newest show in Paris, with prints on dresses and blouses reflecting Roman printed tiles in terracottas, camels, midnight blues, corals, greys and yellows. Normally employing colour theories including principles of novelty and alternations and contrasts of colour, this collection veered more towards the principle of resemblance, some colours harmonizing well with accents in exaggerated tones to highlight accordingly. However eccentric abstract floral prints were combined with pleats, graffiti style spray paint embellishments and apron style adornments in an eclectic palette of colours. Neutrals included a mushroom beige and black combination throughout with bright pinks and lilac grafitti, reds to highlight and yellow and terracottas within the Roman-style prints.

Linking the current collection with European history of Rome and Italy, Miu Mui collections are also reminiscent of the artist Salvador Dali in their quirky surrealism, schizophrenic changes in colour and fantasy shapes and contexts.




However all collections share qualities of artistic origin; most significantly the Spring/Summer 2007 collection with sexy harlequin and circus inspired styling. Dresses were adorned with caricature faces, were reminiscent of pop artists such as Lichtenstein and Warhol in the combination of highly chromatic and exaggerated colours, maximizing the principle of novelty throughout.

Also in terms of culture Miuciana Prada is known to incorporate current social issues into her collections, one past range commenting on the artificial nature of women aspiring to unreachable levels of perfection; another on the theatrical nature of life as a show. Within the latest Spring 2009 RTW collection, hemlines are low, falling below the knee which reflects the current social economic climate (it is said that in times of wealth skirts will be short, and in times of recession hemlines will be lower). This economic climate is also reflected in the lack of so many ‘avant-garde’ pieces; most were sexily simple and more classic in design, rendering their life-in-service longer and more appealing in times of an uncertain future.

Considering Miu Miu’s brand philosophy that the Miu Miu woman is continually reinventing herself the design process will be relatively free and open to interpretation, designing a collection for Autumn/Winter 2009 will be based on the following main principles:
1. reliance on cultural symbolism
2. conceptually artistic inspirations
3. childlike metaphors
4. feminine styling
5. fantastical imagery
6. vivid colour palette, with unnatural tones
7. commentary on social issues

Analysing Miu Miu F/W 08 RTW Collection

This collections is based on sport, but taking it "in a new direction", Miuccia Prada

The Collection takes the sports theme literally, with bold, colour-blocked jumpsuits and fitted horse hoods tied under the chin. However, there is a diversion from this with densely knitted blouson sweaters over long shorts and track jackets with straight skirts, as well as shift dresses in lace and jersey. For evening, matte sequins were incorporated into the designs.


The images below depict high value hues with low chroma. The high value shades of plum red and bottle green, when contrasted with the black, create harmony and balance.




Monochromatic Colour Scheme:



PRINICPLE OF RESEMEBLENCE - this states that colours harmonise more when the difference between them is less. In this case, it justifies Miu Miu's selection of light and dark colours of the same hue.

The images above have similar colour schemes, in that they all use 2 colours of the same hue but with differing chromas and values. For example, above, one can see the use of a variety of different values and levels of chroma of green and orange. The lack of contrast creates a sublte, harmonious effect.

THE PRINCIPLE OF ORDER can also be applied to the outfits above as they use an achromatic colour scheme. The designs on the left and centre have subtle differences between the grey and black shades and tones, combined with the low chroma green hue.

Analogous Colour Combinations:

Analogous colour plans are based on a limited number of adjacent hues. Below are examples of Miu Miu's application of this colour combination, where red and orange have been used. The contrast between them is not very strong, which relates to the principle of resemblence, but when paired with the black, a strong contrast is created, giving both colours a stronger impact.



Monochromatic Colour Scheme

Below are examples of the application of the PRINCIPLE OF ORDER, but applied in a different way. Miu Miu uses one hue of a high value and chroma and pairs it with black to create impact. Differing the hue for each piece, but keeping the high value and chroma creates consistancy between each piece and makes it clear that it is from one collection.



Diad Colour Scheme

This scheme involves using 2 colours apart on the colour wheel. Using contrasting colours creates high impact. The hues below have high chroma and high value, and when combined with black, this is especially enhanced.


orange & green red & green

Achromatic Scheme


This is a colour scheme. Miu Miu has used black as a base to tie all the pieces in the collection together. Below are examples where different shades of black have been used to create a subtle effect.








We have spilt the collection into two parts that have two very different colour palettes. The first part consists of much more vibrant hues with bright primary colours mixed with maroons, black and teal. These colours all have a dramatic intensity with a high saturation making them quite unnatural and not life like colours. The darker colours that are paired with the bright primary colours have a very low value with shades of black added to them to create a dull hue. Several of the outfits are given added intensity as the bight colours are often strongly contrasted with black in the collection. The second colour palette is more subtle with creams, moss, baby pink and mauve and all have quite a low intensity. These colours have a more subdued effect on the whole collection and this creates a complete contrast with a delicate feeling of sheer fabrics, soft prints and fine details.
The collection is brought together by the silhouettes and the constant length of the dresses, high-waisted skirts and bloomers which are all extremely short. There are only 3 pairs of trousers in the collection and they are all straight legged. Miniskirts teamed with sheer bibbed blouses and a beautiful voluminous cape, before volume creeps into the bottom half of the silhouette with springy tutus that flare out from the waist to hip with a flash of the bloomers and miniskirts underneath. The key detail punctuating the collection are the collars, chaps and cuffs that are often detached from the clothing, and are a modern take on the short lace gloves favoured by Madonna in the Eighties. This is a typically style of Miu Miu to add such a quirky detail to grown-up blouses and shift dresses. This also reflects the main theme of the collection with a theatrical circus like inspiration as a fantasy wonderland is created with extremely short harlequin style dresses that are illustrated with a female face.
The spilt colour palette reflects the principal of novelty that states even though people like a harmonious colour scheme that is balanced the harmony quickly becomes boring. Therefore an unforeseen colour combination can make the collection more desirable and harmonious. The theory of novelty also fits in with the brand identity and philosophy of Miu Miu that every colour is not what you would expect, and shows the playful side of the label. The entire collection fits Miu Miu's vision which is to bring theatre to life and to dress for a performance; these pieces are about dressing up and showing your creative side.
Furthermore the collection is broken down into a monochromatic scheme with an outfit with shades of green, an achromatic scheme with black and white outfits and outfits with the colours form the same colour palette.




Purely white outfits were contrasted with bright shoes.

A bright red with high intensity paired with black for greater contrast and effect.






These three outfits used the same colours paired with black.
The unexpected high intensity colours and the style of the harlequin dresses with faces on them also reflect the Surrealism style from the 1920s, particularly from Salvador Dali’s work. Salvador Dali was a Spanish painter and was best known for his great imagination with striking and bizarre images in his surrealist work. He also paints faces and objects that have been distorted that are similar to the feeling of Miu Miu’s faces on the dresses, and his objects were inspired by blocks of melting cheese.



As well as playful and beautifully created garments, the accessories also stood out and almost stole the show with clutch purses so small they were almost invisible in the models’ hands. The outfits were also accompanied by Art Nouveau inspired shoes with platform shoes growing into boots as the collection proceeded. Art Nouveau is characterized by organic, especially floral and other plant-inspired motifs, as well as highly-stylized, flowing curvilinear forms, and these forms on the shoes were often infused with a mixed colour palette like the outfits themselves.



Art Nouveau inspired shoes with the same colour palette seen in the outfits.

Art Nouveau inspired boots that were paired with extra short miniskirts and bloomers to create an incredibly quirky touch to an already eccentric coloured outfit.

Colour Proportions
Spring 2007 Collection




Navy and other shades and tones of blue are the most dominate colours occupying 60% of the collection.

Tints, tones and shades of red are used throughout the collection adding contrast; approximately 20% of the collection has some red hue incorporated into the design.

20% of the collection uses white as a block colour. This creates a subtle contrast against the high chroma hues. Using a lighter tint reflects the feeling of spring/summer.

30% of the collection uses black and this is commonly paired with navy.
Approximately 25% of the collection uses different tonal shades of the hue purple which complements red.

Pattern and block colour use
20% of the designs in the collection are patterned and 80% makes use of block colour to make a statement.

Fall 2007



43% of the collection uses tints, shades and tones of the hue brown.

33% of the collection is made up of black, this includes tones of grey.

15% of the collection includes red. Tones of orange are also used but hard to distinguish and differentiate between the two as the variation of orange in its secondary form is so subtle. Tints of pink are also prominent but used more sparingly throughout the collection.

Blue makes up 6% of the collection; it is used to add contrast to dominate warmer
colours in the range. It is used to add difference and interest to the collection.

Fall 2008



The main block of the collection is made up of black or features tontal tints of black. 92% of the garments use black as a base block colour, colour is then added to accentuate the collection and add depth.

Green is the second most favoured colour with shades and tones using up 25% of the collection. The different shades and tones are paired together to complete outfits which give a monochromatic feel.

High chroma orange is added to the collection to add a vibrant contrast to the low chroma blacks. The collection features around 18% orange and is often paired with black to give a vivid and intense feeling, increasing the intensity and brightness of the outfit. This ties in well with the futuristic sporting theme of the collection.

Red features marginally using 15% of the collection. The deep plum reds are low in chroma and high value and add an aggressive feel to the receding body of the collection.

Spring 2009



Black dominates this collection using 60% of the designs. It is used mainly as a block colour but also used throughout in accessories to accentuate colour and use and add fluidity to the collection.

Brown is used heavily and white is added to create beige and cream tints. This makes up around one third of the collection and gives a neutral calming feel.

Red is used on two skirts and a dress making up 8% of the collection. It is used as a point of difference paired with black to add an aggressive and warm feel.

Prints are featured heavily in this collection combining red, pink, black, yellow, blue and orange. They make up 38% of the collection and have a strong influence throughout accentuating the African inspired collection. The collection is broken into two one half focuses on bold use of block colour such as red and black and the other uses several colours in pattern, the collection is harmonised through the prints.

Summery
Overall the key colour combinations used throughout the collections are:
RED + BLACK
BROWN + BEIGE + CREAM
Accenting Colours
GREEN + ORANGE + BLUE